[share_ebook] The Business of Culture: Strategic Perspectives on Entertainment and Media (Leas Organization & Management) (Series in Organization and Management)


Author: Jamal Shamsie, Joseph Lampel, Theresa K. Lant

Date: 2005

Pages: 344

Publisher: Lawrence Erlbaum Associates

Category: Study


Posted on 2012-01-02, by sharebookfree.

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The Business of Culture: Strategic Perspectives on Entertainment and Media (Leas Organization & Management) (Series in Organization and Management)


The Business of Culture: Strategic Perspectives on Entertainment and Media (Leas Organization & Management) (Series in Organization and Management)
Jamal Shamsie, Joseph Lampel, Theresa K. Lant | Lawrence Erlbaum Associates | 2005 | 344 | English | PDF

The business of culture is the business of designing, producing, distributing, and marketing cultural products. Even though it gives employment to millions, and is the main business of many large and small organizations, it is an area that is rarely studied from a strategic management perspective. This book addresses this void by examining a wide range of cultural industries--motion pictures, television, music, radio and videogames--from such a perspective. The articles included in this book will be helpful to individuals who seek a better understanding of organizations and strategies in the entertainment and media sector. But it should also provide valuable insights to managers and entrepreneurs who operate in environments that share the creative uncertainty and performance ambiguity that characterize most cultural industries.


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